OBJECT HISTORY: Cassel Soda Bottle

This soda bottle was sold by the Cassel Soda Company in Whitefish Bay, Wisconsin, in the early 1900s. Conrad Cassel owned and managed the company from 1897-1917. The company, along with other Wisconsin soda companies during that time, made carbonated water, a beverage that would gain special significance during Prohibition. The Cassel Soda Company sold its soda to Whitefish…

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Whitefish Bay Urbanization

In the late 1800s, meatpacking, wheat processing and brewing industrialization boomed in Milwaukee. This increase of manufacturing attracted workers from all over the country to move to Milwaukee. In fact, from 1870-1900, Milwaukee’s population quadrupled. Milwaukee's housing infrastructure couldn't support this drastic…

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Pabst Whitefish Bay Resort

When Chicago’s population boomed in the 1800s, the newcomers frequently traveled “up north” to Milwaukee for vacations. Several Milwaukee-based companies built resorts in the towns surrounding the city to increase profits from tourists. These “resort towns” attracted visitors from all over Wisconsin…

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